Voted by Newsweek in 2024 as one of America's Greatest Workplaces for Diversity
To support our associates in their journey to become a U.S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.
The ideal Email Marketing Specialist is motivated, results-oriented and committed to providing outstanding customer experience for our potential Brookdale residents every day. The Email Marketing Specialist will be responsible for creating, building, and optimizing Brookdale’s community email marketing program in support of lead generation and advancement activities.
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. An associate should perform all duties as assigned by his/her supervisor.
Education and Experience
Bachelor’s Degree in Marketing, Communications, Business Administration or other related field required. 3-5 years of experience required. Technical email production experience and knowledge of HTML, Excel, responsive email design (Dreamweaver and SQL a plus).
Knowledge and Skills
Strong project management and organizational skills. Understanding of email marketing concepts, testing opportunities, metrics, tools, technology, KPIs and industry best practices, such as deliverability and sender reputation. Ability to work independently as well as collaboratively and be persistent. Excellent positive and productive interpersonal, oral and written communication skills. Knowledge of senior living or healthcare a plus.
Physical Demands and Working Conditions
Brookdale is an equal opportunity employer and a drug-free workplace.
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